Tom Morris, one of Australia’s most respected AFL reporters, has left Channel 9 to join the Seven Network. The move, first reported by Herald Sun and confirmed by TV Tonight, is seen as a defining moment for the country’s sports broadcasting landscape.
This transition comes during a period of rapid change in sports media. For fans and industry professionals, Morris’s decision goes beyond a career move. It reflects a broader evolution in how AFL news and analysis reach audiences nationwide.
When a high-profile journalist like Tom Morris switches networks, the effects ripple beyond the newsroom. It influences viewer expectations, network strategies, and the overall culture of sports storytelling in Australia.
Morris has built his reputation through in-depth analysis, exclusive insights, and an ability to communicate authentically with AFL supporters. His balance of factual precision and conversational tone has made him a trusted figure in sports journalism.
“His move to Seven strengthens a network that already holds major AFL broadcast rights and influence.”
With Morris joining Seven, audiences may see new kinds of programming—exclusive interviews, sharper game breakdowns, and innovative coverage formats that bring fans closer to the action.
Tom Morris’s shift to Seven marks a strategic turning point in Australian sports journalism, hinting at richer, more dynamic AFL coverage across television and digital platforms.