Digital 2026: Switzerland Overview
This report provides key data, insights, and trends to help you understand the digital landscape in Switzerland for 2026. It covers internet usage, social media activity, mobile device adoption, and audience sizes for leading social platforms.
Data Updates and Accessibility
We regularly update the Global Digital Reports series to ensure the most accurate and current information. Please verify that you are using the latest data for Switzerland.
If you seek digital trend data or reports for other years, DataReportal offers a full collection of free reports on Switzerland.
Report Availability
The complete Digital 2026 report for Switzerland can be found in the "full report" section near the bottom of this page. Below we present the key headline figures for this year.
Acknowledgments
We extend our gratitude to Meltwater and We Are Social for supporting this year's report.
Timing Note
To better align with readers’ digital planning, the Digital 2026 reports were published at the end of 2025. Consequently, many data points cited here originate from late 2025.
"All the data, insights, and trends you need to help you make sense of the 'state of digital' in Switzerland in 2026, including detailed statistics for internet use, social media use, and mobile use."
Summary: This report offers an up-to-date analysis of digital habits in Switzerland for 2026, sourced from late 2025 data and supported by Meltwater and We Are Social.
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