Aroma-Zone Arrives in the UK
Parisian brand Aroma-Zone has launched in the UK, offering a natural ingredient-led approach and affordable prices.
The brand, founded in 1999 by Pierre, Anne-Cécile, and Valérie Vausselin, started as a supplier of raw ingredients for DIY skincare before expanding into ready-to-use products.
In 2021, Aroma-Zone entered a new era under CEO Sabrina Herlory Rouget, who previously worked at MAC and L'Occitane.
As a beauty editor, I got the first look at the exclusive products and selected the top 8 must-try items.
Aroma-Zone's arrival feels perfectly timed, as British shoppers are more conscious about product ingredients and want transparent and accessible brands.
Aroma-Zone's loyal following and commitment to natural ingredients make its UK launch highly anticipated.
Author's summary: Aroma-Zone brings natural beauty to the UK.