A report emerged from the Google Access event, stating that ads are coming to AI Mode in the EU soon.
However, Google clarified that ads in AI Mode are currently only being tested in the US and not fully live.
"We have not disclosed any plans to bring ads in AI Mode to the EU." "We are still only testing ads in AI Mode in the US and have not shared any information related to a launch or plans outside the US,"
Google stated. The initial report came from Frederik Boysen, who posted on LinkedIn, including a photo of a slide that read: "Ads in Al Overviews: Available in the US, coming to select English markets by end of 2025."
Author's summary: Google denies plans to launch ads in AI Mode in the EU.