Tories Launch New Campaigning Unit
The Conservatives have established a new unit to enhance their doorstep strategy, led by Tory chairman Kevin Hollinrake from the party's Westminster headquarters.
A source familiar with the work stated that the unit will provide MPs and activists with tailored talking points suited to different electoral areas, as the party faces challenges from Reform UK on the right and the Liberal Democrats on the left.
The unit's parliamentary lead is Andrew Snowden, Conservative MP for Fylde in northwest England, who won his seat by 561 votes in the 2024 general election despite Reform UK's impact on the Conservative vote.
The new unit aims to equip MPs and activists with effective talking points to address the threats from Reform UK and the Liberal Democrats.
Author's summary: Tories launch new unit to sharpen doorstep strategy.